Todd Lohenry

The Most Amazing View of a Comet Ever [Video] feedly.com/k/vUy1mM

So, What is Social Media, Really? bit.ly/vhT7Ju

7 Stories to read this weekend feedly.com/k/vlNtXy

5 Ways to Boost Your Digital Media Career in 2012  feedly.com/k/sNVZNR

The top 5 struggles for marketers this year feedly.com/k/v8GkJY

More Women and Businesses Blogging feedly.com/k/rDysAV

The 50 Funniest Headlines Of 2011  feedly.com/k/u9XRzU

How will Digital Change Small Business in 2012? feedly.com/k/sPy5DU

Most print newspapers in the States have only a five-year life span | Media | guardian.co.uk - bit.ly/vJIO66

Becoming a Thought Leader in 2012 – Now you can do it too … feedly.com/k/t55ARp

68% Of Brands Struggle To Integrate Social Media Into Marketing Strategies feedly.com/k/tgNa8F

Santa, I Want More Content Marketing Ideas | MarketingProfs Daily … feedly.com/k/vfhVHO

2011… What a Great Year for Marketing and Social Media feedly.com/k/ssZHO3

Top Tech Trends of 2011  feedly.com/k/tGaUic

The Small Business Year in Review 2011, Outlook 2012  feedly.com/k/vrfRII

Google+ Versus The World feedly.com/k/syx21F

The Pros & Cons of Google+ for Small Business feedly.com/k/uIWlF9

10 Upgrades That Revolutionized Facebook This Year feedly.com/k/vcuZEC

News flash: Yes, Facebook is selling you to advertisers feedly.com/k/vTl9A1

Who Are The 6 Billion People Who Aren’t On Facebook? feedly.com/k/shd23R

Tweets have a much higher conversion ratio than Facebook Updates for business: feedly.com/k/sjuhZP feedly.com/k/vwCBb6

5 Useful Tools to Monitor Twitter Hashtags feedly.com/k/sypi6E

Guide To Twitter – <b>Tips</b> for Small Businesses feedly.com/k/uCqda7

The 10 Most Popular Photos on Twitter This Week [PICS] feedly.com/k/u5g9li

TwitWipe Gives You a Fresh Start by Deleting All Your Tweets [VIDEO] feedly.com/k/vqs8yO

How To Delete All Of Your Tweets – Permanently feedly.com/k/t7wbcz

Klout, Kred, Peer Index: The Year of Online Influence feedly.com/k/t1g1xH

Everything You Need to Master Your New Smartphone [Howto] feedly.com/k/vl66WK

All the Apps Your New Phone or Tablet Needs Right Now [Apps] feedly.com/k/sGVLef

11 Best Android Apps & Games to Download on Your New Android Phone for Christmas [Week 51 Recap] feedly.com/k/sJL86p

The Top 30 Android Apps And Games Of 2011 | TechCrunch feedly.com/k/srGYRP

My Top 10 Favorite iOS Apps For 2011  feedly.com/k/s6o5hK

So You Got a Fancy New Camera: Here’s How to Use It [How To] feedly.com/k/rNmwxk

An empty Kindle… feedly.com/k/sBsnkF

Too Many Blogs to Handle? Seven Tips to Manage Your Empire feedly.com/k/twvHwH

WordPress Plug-in of the Day – WP Email … - Wordpress Sharing Tips feedly.com/k/s2i1ve

Amazing Beautifying Tips For Your Own Wordpress Site By Means … feedly.com/k/rTbtdb

Front-end Editor | scribu - bit.ly/54p2tw #wordpress

How To Connect WordPress To Google+, Facebook, and Twitter feedly.com/k/uzPAlC

WordPress › Tweetable « WordPress Plugins - bit.ly/7mGGV8 #wordpress

Seo Tips For Wordpress | E-Marketers Blog feedly.com/k/u9p2u8

Head First WordPress: A Brain-Friendly Guide to Creating Your Own Custom WordPress Blog feedly.com/k/vefxKz

Set Featured Images Automatically WordPress Tip | Graph Paper … feedly.com/k/sG40J8

Super Simple <b>Tips</b> to Make Your Local SEO Services Blog a Search <b>…</b> feedly.com/k/rAoyx6

Website Tips: 12 Gifts to Give Your Site This Christmas [INFOGRAPHIC] feedly.com/k/tbQm8Q

Useful Bookmarklets for your iPad, iPhone and iPod Touch Browser - bit.ly/eWBTHD

Church Websites 101: Don’t Start with the Web | Church Marketing Sucks - goo.gl/iinBA

How Germany Builds Twice as Many Cars as the US While Paying Its Workers Twice … - Forbes feedly.com/k/v2XuRh

RT @gbpressgazette Shirt selling for $10 along Oneida St.: ‘No matter how bad my life sucks, at least I’m not a #Bears fan.’ #Packers

I think it comes down to one or the other: How little can I get away with? vs. How much can I do? Surprisingly, they both take a lot of work. The closer you get to either edge, the more it takes. That’s why most people settle for the simplest path, which is do just enough to remain unnoticed. No one can maximize on every engagement, every project, every customer and every opportunity. The art of it, I think, is to be rigorous about where you’re prepared to overdeliver, and not get hooked on doing it for all… because then you just become another mediocrity, easily overlooked. That means more “no.” More, “no, I can’t take that on, because to do so means not dramatically overdelivering on what I’m doing now.” And it means more “yes.” More, “yes, I’m able to confront my fear and my competing priorities and dramatically step up my promises and my willingness to keep them.”