If you own a small business and you aren’t using Twitter, you’re a fool.

That’s the bottom line. I say that as a person who for too long dismissed Twitter – and social media, in general – as an outlet for reality stars and urban poets. But, like your uncle who recently completed his 12-step program and the former smoker who issues a haughty snort and a dirty look every time someone else lights up, I am now holier-than-thou. I have seen the future and for any small business owner, it will include a Twitter account.

Hmmm. Strong words! You might want to follow the ‘via’ link to understand the author’s perspective. Comment below or ‘connect’ above to discuss how this applies to you and your organization…